With a record number of larger mainstream car brands choosing to forego the opportunity to exhibit at the 2019 Geneva Motor Show, such as Ford, Volvo, Hyundai, JLR, Mini and various others, the pre-show expectations for this year’s Swiss Salon were not encouraging. There were even rumours of countless coffee bars and ‘relax and recharge’ areas occupying the space traditionally occupied by the absent mass-market marques.
Axon’s Automotive Anorak: The wild, weird and wired of Geneva 2019
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