Arash has actually been around for some 21 years, building boutique supercars in of all places, Newmarket, in Cambridgeshire. Remember the lovely Farboud GTS? An Arash by another name whose design was eventually sold on to Farbio and then Ginetta. Then there are the Arash-branded supercars, the AF8 and AF10. The AF8 has even been seen in action at the Festival of Speed presented by Mastercard. What Arash has not done is sold cars in the biggest of numbers, or garnered the widest of coverage.
The Imperium, then, is the company’s first all-new car since the AF8 in 2016 and it really is new. To appearances, it shares nothing with its siblings, instead resembling a pie-in-the-sky rendering you might see in your Instagram timeline. It really does look like a hypercar from 2031, not 2021.
There will be three versions, each with different power levels. The Imperium E gets one 800PS (600kW) electric motor. The Imperium gets two and the Imperium S gets four. Yes, four 800PS electric motors, though what the total system output will be is unknown. We doubt it’ll be the sky-high 3,200PS (2,400kW) figure you’ve just worked out. For reference, the new Tesla Model S Plaid has a total system output of 1,020PS (760kW).