As you can see from the length of the list below, the 1960s was quite a decade for innovation in car design, engineering and styling. The enthusiasm for finned excesses of the 1950s had waned but the obsession with the jet age clearly continued; canopies, cockpits and nose-cones were the styling elements du jour.
The list also reflects the dominance and confidence of the US automobile industry at the time. The European and Japanese brands were still rebuilding but Detroit was cranking out new models on a bewildering basis. The Big Three’s designers were given free rein to imagine our automotive futures so we make no apology for the fact that the majority of this list is American.