We create unique partnerships tailored to meet specific objectives, ensuring partners can make meaningful connections with our audience through both physical and digital activations.
Goodwood offers partners unsurpassed flexibility and access with opportunities that range from asset ‘ownership’ and face-to-face brand activations at our world-renowned events to year-round digital content creation and distribution to our loyal online audience of fans through to bespoke estate-wide partnerships. With our online and broadcast audiences, our consumer database and our Goodwood Members, we have an expansive community for partners to connect with in different ways.
We have full ownership of everything we do – from the venue to the media and licencing rights as well as everything associated with the Goodwood brand; this gives us great scope for adaptability. Years of investment in engaging a wider global audience and growing our audience across digital channels ensures that we can create an impact far beyond our on-estate events, reaching millions online.
Driven by objectives
Whether a partner’s objectives focus on a global debut, product launch, raising brand awareness, unforgettable VIP entertaining experiences, increasing digital reach, celebrating heritage, revealing a future vision or showcasing sustainability credentials, we work closely with each to ensure their specific ideas and messages are realised in authentic and engaging ways that foster connections with valuable audiences.
Dedicated support for your sponsorship venture
A dedicated member of the Goodwood Partnership Management team is assigned to each partner to oversee planning and execution and work closely with the partner’s sales and marketing teams. We take great care in building successful, enduring relationships and provide partners with comprehensive data to accurately measure performance.
In the first instance, please contact us for an informal chat. We'll be delighted to help.
*Subject to contract. Each sponsorship partnership is tailored to specific client needs.
The adventure starts here...
Nothing is 'standard' about sponsorship at Goodwood. Branding and activation opportunities are tailored to individual partners. Please call us to discuss your ideas and ambitions.
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Creating game-changing opportunities for global businesses in property, sports, entertainment & events