Business Initiative of the Year

The Business Initiative of the Year Award recognised Golf At Goodwood’s work to grow participation amongst women and juniors. The judges were particularly impressed with The Academy and how it has worked with local schools to provide free golf demonstrations, as well as the well-attended Junior Golf Camps, Level-Up programme, Get Into Golf, after-school clubs and parent’s focus group. All of these initiatives have resulted in tremendous success, epitomised by one of the junior members, Jamie Burchell, winning the Sussex Junior Order of Merit at Under 13, 15 and 18 Levels.

Caroline Scoular, Director of Club Mirror, said; “It was the drive to introduce and grow golf to juniors which caught the judges’ attention in particular. While this is a goal for all golf clubs and a logical step for securing future members and players, this particular initiative is supported by a raft of activities which show true drive.”

The award ceremony was well attended with over 600 representatives from a wide variety of clubs. Golf At Goodwood’s General Manager Stuart Gillett said; “We are extremely grateful to Club Mirror and the judges for choosing Golf At Goodwood as winners in this competitive category. The team here works tirelessly to encourage new players to the game, whilst ensuring that our existing members enjoy the very best experience. I am so pleased that their efforts have been rewarded once again.”